According to Stratistics MRC, the Global Serious Game Market is accounted for $3221.56 million in 2017 and is expected to reach $15986.95 million by 2026 growing at a CAGR of 19.4% during the forecast period.
Gaithersburg, Maryland, U.S. – August 24, 2018 /MarketersMedia/ Factors such as increasing need for user engagement across enterprises, growth in handling of mobile-based educational games and development in learning outcomes are boosting the market growth. However, lack of awareness and improper game design could are some of the factors hindering the market growth.
Serious games are digital applications planned for education with fun. The primary function of serious games is to give knowledge, train, inform, memorize, and teach end users, rather than mere entertainment. It also helps students to learn with fun as it bridges gap between hypothesis and sensible. Serious games are also used in inspection, technical training, competency evaluation, fault finding & rectification, and other applications. It enables advertisers to optimize brand awareness by rising interest of message, target more audience, and make additional traffic to their websites.
Based on application, Simulation Training segment is held steady growth during the predicted period due to simulation allows trainees to purposely undertake high-risk performance or procedural tasks within a safe environment without dangerous implications. By geography, Asia Pacific held the largest share in the market due to high population and countries such as China being the major consumer of learning games and tools.
Some of the key players profiled in the Serious Game Market include Applied Research Associate Inc., BreakAway Games, Ccs Digital Education, Cisco Systems Inc., Designing Digitally Inc., IBM Corp., Microsoft Corp, Nintendo Co. Ltd. and Serious Game International, Revelian, Diginext and Tata Interactive Systems.
Media & Entertainment
Aerospace and Defence
End Users Covered:
Advertising & Marketing
Research & Planning
o Rest of Europe
o New Zealand
o South Korea
o Rest of Asia Pacific
o Rest of South America
Middle East & Africa
o Saudi Arabia
o South Africa
o Rest of Middle East & Africa
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